
By: Kadeem Lundy
Beyonce recently partnered with General Mills to help promote their feed The Hungry Campaign. Beyonce made a live annoucement stating her involvement with the campaign before her show, during her latest I Am.. Tour at Madison Square Garden on Monday. This is what Beyonce said in regards to her part in the campaign,“Through the work I do with my Survivor Foundation, I’ve been committed to helping families get back on their feet in difficult times,”.“That’s why I’m excited to get involved in this effort to help Feeding America deliver more than 3.5 million meals to local food banks. If we all show a helping hand, together we can make a difference in the fight against hunger.”
Before Monday's show fans were given the opportunity to participate in the campaign, learn more about Beyonce as well as win prizes. General Mills also had volunteers on hand to serve samples of Hamburger Helper to the public.Fans will have the opportunity to donate non-perishable food items at various locations on the tour. For more information please visit http://www.showyourhelpinghand.com/